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Ryan Howard

Building AI tools that change the way we distribute, communicate, and create.

Everything we know about llms.txt
Jul 02, 2025

Everything we know about llms.txt

Llms.txt for AI optimization is a hedge. It might help LLMs understand your content. It might not. There’s limited direct evidence of real indexing behavior today, but if and when these files are adopted, early movers will benefit.

Ryan Howard
Ryan Howard
Are AI search bots actually looking at llms.txt files?
Jun 26, 2025

Are AI search bots actually looking at llms.txt files?

We're tracking AI crawler behavior via opted-in users of our llms.txt WordPress plugin to see if bots are accessing llms.txt files.

Ryan Howard
Ryan Howard
The Dream 100: Save yourself a $100K consulting fee
Apr 06, 2025

The Dream 100: Save yourself a $100K consulting fee

“If you hired me for a $100,000 consulting day, this is the very first thing I would have you do. If you need help doing it, pretend you just wired me $100,000 and then go and do it.” —Russell Brunson

Ryan Howard
Ryan Howard
Customer discovery & synthetic interviews
Oct 13, 2024

Customer discovery & synthetic interviews

Ryan Howard
Ryan Howard
AI startup innovation process
Oct 11, 2024

AI startup innovation process

Using AI tools for ideation, validation, pains and gains, customer profiles, market research, building a Business Model Canvas, and de-risking your ideas.

Ryan Howard
Ryan Howard
Building AI tools that change the way we distribute, communicate, and create.

Ryan Howard

Building AI tools that change the way we distribute, communicate, and create.

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